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Privacy Policy

Last updated: 4th July, 2025

This Privacy Policy describes the policies and procedures of HelpCard ("Company", "we", "us", or "our") regarding the collection, use, and disclosure of your information when you use the HelpCard app or website (helpcard.app) and explains your privacy rights and how the law protects you.

By using our Service, you agree to the collection and use of information in accordance with this Privacy Policy.

Interpretation and Definitions

Interpretation

Words with capitalised initials have meanings defined under the following conditions. The following definitions shall have the same meaning whether in singular or plural.

Definitions

For the purposes of this Privacy Policy:

  • Account means a unique account created for you to access our Service.
  • Application refers to HelpCard, the digital platform provided by the Company.
  • Company refers to HelpCard.
  • Country refers to: United Kingdom.
  • Device means any device that can access the Service such as a smartphone, tablet, or computer.
  • Personal Data means any information that relates to an identified or identifiable individual.
  • Service refers to the HelpCard app and website.
  • Service Provider means any third-party company or individual employed to facilitate the Service, perform services, or assist the Company in analysing how the Service is used.
  • Usage Data refers to data collected automatically, generated by the use of the Service.
  • You means the individual accessing or using the Service, including donors, recipients, and partnered organisations.

Collecting and Using Your Personal Data

Types of Data Collected

Personal Data

When using our Service, we may collect:

  • Email address
  • First and last name
  • Payment information (via secure payment providers such as Stripe, Apple Pay, or Google Pay)
  • Transaction history and donation records
  • Account preferences and settings

Usage Data

Automatically collected Usage Data may include:

  • IP address
  • Browser type and version
  • Device type and identifiers
  • Operating system
  • Access dates and times
  • App interaction data (e.g. pages visited, donation actions)

Payment Data

Payment information is securely processed through integrated payment gateways (Stripe, Apple Pay, Google Pay). HelpCard does not store raw card details on its own servers.

Login Methods

You can log in via:

  • Email and password
  • Google account authentication

We do not currently support login via other social media services.

Use of Your Personal Data

  • Provide and maintain our Service
  • Manage your Account
  • Process donations and transactions
  • Contact you for Service-related updates
  • Provide donation reports, tax documentation, and transaction histories
  • Send you impact reports and optional communications
  • Deliver targeted, relevant information about promotions or partner offers (if opted-in)
  • Improve our Service, security, and user experience
  • Conduct internal analytics
  • Comply with legal obligations

Retention of Your Personal Data

We retain Personal Data only as long as necessary for the purposes set out in this Privacy Policy, including to:

  • Fulfil legal obligations
  • Resolve disputes
  • Enforce agreements

Usage Data may be retained for internal analysis and service improvement.

Transfer of Your Personal Data

Your information may be processed at Company operating locations and third-party service providers located outside your jurisdiction. We ensure appropriate safeguards are in place to protect your data.

Delete Your Personal Data

You may:

  • Access, update, or delete your Personal Data via your account settings.
  • Contact us at support@helpcard.app for assistance in deleting or accessing your data.

We may retain certain data where legally required or for legitimate business purposes.

Disclosure of Your Personal Data

  • Business Transfers: If HelpCard is involved in a merger, acquisition, or asset sale, your Personal Data may be transferred.
  • Legal Requirements: We may disclose your Personal Data if required to:
    • Comply with legal obligations
    • Protect the rights and safety of HelpCard or its users
    • Investigate potential misuse

Security of Your Personal Data

We take commercially acceptable security measures to protect your Personal Data. However, no internet transmission or storage method is 100% secure.

Third-Party Service Providers

HelpCard may share information with trusted partners such as:

  • Payment processors: Stripe, Apple Pay, Google Pay
  • Analytics providers: For service improvement
  • Email services: For communication purposes

Third-party services adhere to their own privacy policies regarding the processing of your Personal Data.

Behavioural Remarketing

HelpCard may use remarketing services to advertise to you on other websites or apps. This may involve cookies or similar technologies.

You can control advertising preferences via:

GDPR Privacy Rights

If you are located in the EU, you have the right to:

  • Access, update, or delete your Personal Data
  • Request correction of your data
  • Object to data processing
  • Request data portability
  • Withdraw consent at any time

To exercise these rights, contact us at support@helpcard.app.

Children’s Privacy

Our Service is not directed to anyone under the age of 18, and we do not knowingly collect Personal Data from children under 18.

If you believe your child has provided us with Personal Data, please contact us immediately.

Links to Other Websites

Our Service may contain links to third-party websites. We are not responsible for their privacy practices and encourage you to review their Privacy Policies.

Changes to this Privacy Policy

We may update this Privacy Policy periodically. We will notify you via email or a prominent notice within the app before changes take effect.

Please review this policy regularly.

Contact Us

If you have any questions about this Privacy Policy, you can contact us: