About Us

HelpCard

Get to know HelpCard — our story, our mission, and the team working to create more equitable support for everyone.

HelpCard Logo

OUR ORIGIN STORY

Brief History

HelpCard is a digital giving platform, founded by university student Attila Cankan alongside his brothers Hasan and Halil, to empower individuals experiencing homelessness and financial vulnerability.

We provide restricted top-up cards to be used at approved merchants for essential goods and services. Unlike traditional bank-issued cards, HelpCards are accessible to those without formal banking or credit arrangements.

Our platform also enables individuals and organisations to directly donate and top up these cards — a simple, transparent, and impactful way to support people in need.

A Growing Gap

Giving to people experiencing homelessness has fallen, while need is rising. HelpCard removes cash and trust barriers with restricted spend and full transparency.

4%

of Brits gave money to the homeless in 2023

34%

cite “not carrying cash” as a reason for not giving

£31.09

avg. one-off online donation when impact is transparent

Source: Social Enterprise UK member update citing Beam's UK survey (Dec 2023).

OUR PROMISE

Our Commitment

In the short term, we charge a small transaction fee to cover the high fixed costs of card issuance and platform operation.

However, our long-term commitment is clear: as soon as the platform achieves financial sustainability through corporate partnerships and secondary revenue streams, 100% of public donations will go directly to cardholders.

This promise ensures that HelpCard grows responsibly, while staying true to our mission - every pound donated should ultimately reach the individual it was intended for.

Our Purpose, Mission & Vision

We are driven by a clear purpose, pursuing progress with ambitious goals and a unified vision.

Our purpose

Financial inclusion: give people excluded from banking fair access to essential goods and services through modern, cash-free tools.

Our mission

Rebuild trust and transparency in giving by showing exactly how funds are used and ensuring donations go directly to what helps most.

Our vision

A future where everyone can exit homelessness with dignity and stability, not just survive it.

We're Just Getting Started

HelpCard is an early-stage startup on a mission to modernise independent donating. We’re actively exploring funding, collaborations, and partnerships to scale our impact.

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